World Cup Fans Spent $27 Million on Visa Cards in First 4 Days

World Cup Fans Spent $27 Million on Visa Cards in First 4 Days

June 24, 2014         Written By Natalie Rutledge

Just four days into the 2014 FIFA World Cup in Brazil, Visa cardholders have already made $27 million in transactions. This is 73% more money than what was spent during the same four-day period in Brazil last year.

U.S. travelers make up the largest portion of this spending bracket, swiping their Visa cards for over $6.6 million in the first few days of the event. Travelers from the U.K., France and Mexico are also proving to be big spenders.

On Saturday, June 14, international tourists spent over $10.7 million on their Visa cards in a single day. This is the highest tourist spending day of 2014 in Brazil. A big payday like this is projected to do wonders for the Brazilian economy.

The highest amount of spending thus far has been in the lodging and accommodation industry, where visitors have already spent over $5 million. This is followed by local restaurants, yielding sales of about $2.5 million. According to Visa, travelers from 10 countries make up 65% of the total sales in Brazil.

“These numbers reflect the significant impact that mega sporting events like the World Cup can have in boosting local commerce in host market economies,” Ruben Osta, country manager for Visa in Brazil, said in a statement. “This positive trend aligns with Brazil’s expectation that more than 600,000 international travelers may visit the country during this event–ultimately boosting the country’s economy.”

Visa is one of the primary sponsors for the 2014 World Cup, and that sponsorship seems to be paying dividends for the company.



The information contained within this article was accurate as of June 24, 2014. For up-to-date
information on any of the terms, cards or offers mentioned above, visit the issuer's website.


natalierutledge

About Natalie Rutledge

Natalie Rutledge majored in Communications at Mississippi State University. She was in sales for a number of businesses and spent nine years working as a communications advisor to various entities. Natalie can be contacted directly at natalie@lowcards.com
View all posts by Natalie Rutledge
Featured Limited/No Credit
Top Features : No annual fee; reports to major credit bureaus; access to higher credit line after making first 5 monthly payments on time
Featured Fair Credit Card
Top Features : No annual fee; access to higher credit line after making first 5 monthly payments on time
Featured Low Interest Card
Top Features : 1.25X miles on every purchase; no annual fee; bonus of 20,000 miles once $1,000 is spent in first 3 months
Featured Cash Back Card
Top Features : 1.5% cash back on all purchases; $150 bonus after spending $500 in first 3 months
Featured No Annual Fee Card
Top Features : Earn cash back TWICE. 1% when you buy plus 1% as you pay; 0% APR for 18 months on balance transfers
Featured Bad Credit Card
Top Features : Perfect credit not required; Reports to major credit bureaus