Voice Assistants Coming to Sonic Drive-In and Other Restaurants

Voice Assistants Coming to Sonic Drive-In and Other Restaurants

May 16, 2019         Written By John H. Oldshue

Mastercard has partnered with ZIVELO to bring AI-powered voice assistants to self-serve restaurant kiosks. The companies plan to pilot the program at select Sonic Drive-In locations, starting later this year.

The goal is to enhance the experience at quick service restaurants (QSRs). Healey Cypher, CEO of ZIVELO, said, “Drive-thru accounts for 70% of QSR transactions, yet the experience has remained more or less untouched by innovation.”

The program works much like Alexa or Siri. To place an order, a customer could say, “Hey Sonic, I want a hamburger and a small fry.” This will pull up a menu of related items, so the customer can ultimately choose what he or she would like. The technology also creates a more dynamic menu structure, which can be personalized for each merchant, season and location.

Mastercard will be showcasing this technology at the National Restaurant Association Show in Chicago this weekend.

This is not the first time Mastercard has tapped into AI technology. Last year, Mastercard announced they were working on bringing their mobile wallet MasterPass to Alexa, Google, and other voice assistants. However, the company was worried about data security. Since MasterPass involves a person’s financial information, it’s important this information is only given to the right person. Mastercard was working on ensuring devices had effective voice authentication or other security measures to verify a person’s identity.



The information contained within this article was accurate as of May 16, 2019. For up-to-date information on any of the terms, cards or offers mentioned above, visit the issuer's website. Many of the offers on this article are from our affiliate partners, and LowCards.com may be compensated if you take action with any of our affiliate partners.


john-oldshue

About John H. Oldshue

John Oldshue is the creator of LowCards.com. He worked for over 15 years in television and won an Emmy award for his reporting. He covers credit card rate issues for LowCards.com.
View all posts by John H. Oldshue
Featured No Annual Fee Card
Top Features : Earn cash back twice. 1% when you buy plus 1% as you pay; 0% APR for 18 months on balance transfers
Featured Low Interest Card
Top Features : No annual fee; $150 statement credit after spending $1,200 in first 90 days; 0% on Purchases for 12 months and Balance Transfers for 18 months
Featured Balance Transfer Card
Top Features : 0% APR for 21 months on Balance Transfers and 12 months on Purchases; no annual fee, late fee or penalty rate
Featured Bad Credit Card
Top Features : Reports to all three credit bureaus, perfect credit not required for approval
Featured Fair Credit Card
Top Features : All credit types welcome to apply!