USA Technologies to Integrate with Apple Pay
USA Technologies announced today it will integrate its MORE payroll deduct and loyalty program with Apple Pay so it can be used by shoppers at nearly 300,000 machines nationwide to earn and redeem rewards points.
The payment technology provider has said that once the two products are integrated, unattended operators will be able to give customers using Apple Pay an enhanced experience. Customers can take advantage of exclusive discounts, promotions and offers toward future purchases when they use Apple Pay at any USA Technologies self-serve machine.
Generally, if a customer is making a purchase at a point-of-sale (POS) system, they need to use cash or a credit card and find their loyalty card if they want rewards. The MORE program and Apple Pay streamline this process. Shoppers only need to hold their iPhone or Apple Watch to the contactless reader to pay, and if they are participating in the MORE program, they will automatically earn or can redeem loyalty points. If the shopper has not yet enrolled in MORE, they will have the chance to enroll and have their digital loyalty card added to Apple Pay.
“Consumers are getting more accustomed to paying with their phones, and with all of the digital noise coming at consumers 24/7, loyalty and rewards programs that easily integrate into popular payment methods like Apple Pay are a win/win,” said Maeve McKenna Duska, senior vice president of sales and marketing at USA Technologies. “By offering MORE. with Apple Pay we are giving consumers a loyalty program that seamlessly integrates with their lifestyle, rewarding them for using the one thing they always have on hand, their iPhone or Apple Watch. We expect the MORE. integration with Apple Pay will not only fuel participation in the unattended loyalty program, but also underscore the ease, security and simplicity of Apple Pay transactions for everyday purchases like those made at vending machines, laundromats, self-serve kiosks, parking and more.”
The MORE loyalty program will be rolled out within the next few months.