According to a new study from Splitit, 35% of consumers are more likely to make a big purchase online if they have the option of zero-interest financing. Why are installment plans so desirable, and what can businesses do to appeal to their customers’ needs? A staggering 83% of respondents said they worried about overspending when

Why Consumers Want Installment Plans for Online Purchases
October 16, 2018
online purchases
, installment plans
, 0% financing
, PayPal Credit
, 0% interest
, financing options
, Klarna
, instant financing
, Square Installments
, Splitit
, zero interest financing
, buy online
, interest free
Bill Hardekopf