Sally Beauty Suffers Second Data Breach

Sally Beauty Suffers Second Data Breach

May 14, 2015         Written By Natalie Rutledge

For the second time in just over a year, Sally Beauty Holdings Inc. has been hit with a data breach

The company confirmed today in a statement that there was an “illegal intrusion” into its payment card systems.

In March of 2014, Sally Beauty was the target of a data breach that affected approximately 25,000 customer records.

“We believe it is in the best interests of our customers to alert them that we now have sufficient evidence to confirm that an illegal intrusion into our payment card systems has indeed occurred,” said Chris Brickman, President and CEO. “We are working diligently to address the issue and to care for any customers who may have been affected by the incident.”

The Texas-based company would not speculate on the depth of the breach.

In their statement, the company said customers would not be responsible for any fraudulent transactions on their accounts. They also asked their customers to report any suspicious transactions by calling 866-234-9442 or by emailing

Sally Beauty operates 2,600 retail stores in the United States, selling beauty products to consumers and professionals.

The information contained within this article was accurate as of May 14, 2015. For up-to-date
information on any of the terms, cards or offers mentioned above, visit the issuer's website.


About Natalie Rutledge

Natalie Rutledge majored in Communications at Mississippi State University. She was in sales for a number of businesses and spent nine years working as a communications advisor to various entities. Natalie can be contacted directly at
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