Holiday Shoppers Willing to Buy from Risky Websites to Save Money
According to a new study from McAfee, 51% of holiday shoppers are willing to shop at potentially fake websites if they think they are getting a good deal. Nearly four out of every five respondents (79%) said the holidays magnify their financial stress, and 53% say that stress may lead to risky online shopping behaviors.
Overall, 31% of shoppers said they would click on a suspicious email link if they thought it led to a better deal. The states with the safest online shopping habits were Washington, South Dakota, Minnesota, Nevada and Hawaii. The states where residents are most likely to fall victim to a cybercriminal are New York, Illinois, New Mexico, Kansas and California.
2015 was the first year online sales surpassed in-store sales for the Thanksgiving weekend. This is the biggest holiday shopping event of the year, and it has set a precedent for the years that followed. This year is projected to follow that trend, with the U.S. Postal Service preparing to ship 16 billion packages between Thanksgiving and New Year’s Day.
If you are on the hunt for great deals this holiday season, shop with retailers you know and trust. Many stores have extended their in-store doorbuster deals to their websites, starting on or before Thanksgiving Day. Get familiar with the company’s return policy in case an online purchase does not go as expected, and monitor your credit card for fraudulent activity. You can enjoy the good deals without risking identity fraud and financial loss.