Expedia Expands Loyalty Program With New Branded Credit Cards
Expedia now offers more rewards to its customers, thanks to two new MasterCards. These cards are designed to give customers more reason to travel using Expedia.
The new credit cards are part of the company’s effort to personalize its users’ travel experiences and overhaul its loyalty program.
“Historically, customers have been treated as transactions. We’ve become evangelists for treating travelers like people,” David Doctorow, Expedia’s chief marketing and strategy officer, told Skift.
One of the two new credit card offers is the Expedia+Voyager Card from Citi. The card features Expedia+ gold status, which gives customers automatic upgrades when available for more than 1,400 VIP Access hotels. There is a $95 annual fee associated with the card, but cardholders are able to earn rewards points for purchases they make with their Voyager card.
The rewards system breaks down as follows:
- 1 point per $1 spent on non-travel purchases
- 2 points per $1 spent on dining and entertainment
- 4 points per $1 spent on Expedia for hotel, flight, cruise line, activities and vacation-package bookings
Expedia and Citi are also teaming up to create the Expedia+ Card from Citi Benefits, which has no annual fee and offers bonus points after $1,000 in purchases within three months. The points can be redeemed for $200 in coupons at +VIP Access hotels, plus $100 coupons at other lodging facilities.