Square's Apple Pay Reader Now Sold at Apple Stores
The newest card reader from Square is now available in Apple stores, thanks to a new partnership between the mobile payment processor and Apple. The devices will sell for $49, the same price as Square’s website.
The Square Contactless and Chip Reader provides a range of different card processing services, much more than the original dongle that only accepted traditional magnetic strip cards. With the new version of Square, business owners can accept EMV chip cards, Apple Pay, and other contactless payment options. The old card reader is included with the package so users can still process magnetic strip cards as needed.
Even though customers will not save money by getting their devices through Apple Stores, it does allow them to get their Square card readers instantly, instead of having to wait for them to be shipped in the mail. This also gives Square a stronger presence in the retail community, where people are more inclined to ask questions and do research because they can see and feel the product.
The contactless Square reader gives small businesses a chance to stay ahead of the payment trend. Many small business owners have had difficulties transitioning to EMV card readers, let alone mobile wallets like Apple Pay. With this new device, they can accept all the latest payments without investing in pricey hardware and software. The money is deposited into the business owner’s bank account within two days, and each transaction has a 2.75% processing fee.