Marriott and Starwood Link Loyalty Programs for More Flexible Rewards
Marriott International and Starwood Hotels & Resorts are linking their credit card rewards programs to give users more ways to earn and use their loyalty points. Instead of being limited to the specific hotel chain listed on their co-branded card, guests can now apply their points to either brand, reaching a network of over 5,700 properties nationwide.
More specifically, cardholders who have a Starwood Preferred Guest Card from American Express can earn points by staying at a Marriott hotel. Those with Chase Marriott Rewards Cards and Ritz-Carlton Chase Rewards Cards can earn points at participating Starwood properties. The points vary based on the type of card. Starwood cardholders earn two points per $1 spent at Marriott locations, and Marriott cardholders earn five points per $1 spent at Starwood locations.
Marriott and Starwood completed their merger in late September. Previously, industry experts were worried that American Express was going to lose its contract with Starwood after Marriott acquired the company. AmEx already faced a major loss earlier this year with the cancellation of its 16-year partnership with Costco. To this point, American Express has managed to remain the provider for Starwood co-branded cards.
Marriott and Starwood are working on converting their separate rewards programs into one large rewards program over time. This integration may not happen until 2018.