Eddie Bauer Data Breach Affects 350+ Stores

August 19, 2016, Written By Natalie Rutledge
GILROY CA/USA - MAY 26 2014: Eddie Bauer store exterior. Eddie Bauer Holdings Inc. is an American holding company that operates the Eddie Bauer clothing store chain.

Eddie Bauer is the latest retailer to have its payment processing system breached.

The company released a statement to its customers describing the breach that occurred between January 2 and July 17, 2016. In total, more than 350 stores in North America were affected.

According to the release from Eddie Bauer, not all cardholders who used their cards in the store during the affected dates were victims. In addition, the malware only targeted point of sale terminals, not purchases made on EddieBauer.com. Stolen data may include: cardholder names, card numbers, security codes and expiration dates. The company said they have “fully identified and contained this incident,” and they have been working with a third-party digital forensics team, as well as the FBI.

In an effort to protect their customers, Eddie Bauer is offering free identity protection services through Kroll for all consumers who made purchases or returns in the stores during the dates of the breach. The identity protection will last for 12 months at no charge to the consumers. Cardholders should keep an eye on their financial accounts if they believe they have been affected by the breach so they can notify their bank of fraudulent charges as soon as they occur.

In addition to the press release, Eddie Bauer is notifying customers of the breach by mail.



The information contained within this article was accurate as of August 19, 2016. For up-to-date
information on any of the terms, cards or offers mentioned above, visit the issuer's website.


About Natalie Rutledge

Natalie Rutledge majored in Communications at Mississippi State University. She was in sales for a number of businesses and spent nine years working as a communications advisor to various entities. Natalie can be contacted directly at [email protected]
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